Brand identity

Ella Berthoud is a bibliotherapist who prescribes fiction to cure life’s ailments and is the author of The Novel Cure. Bibliotherapy was set up with the School of Life to help you explore your relationship with books by prescribing a tailor-made inspirational reading list.

We created a quirky heraldic brand identity and responsive website to convey wisdom and imagination, reinforcing the playful yet intelligent idea that prescribing literature could illuminate or even change your life.